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SciMoms Help Make Parenting Decisions Easier and More Science-based

SciMoms is a science communication project run by several scientists and science writers, who are also moms. With all the misleading information online, these women know how challenging it is to find accurate, evidence-based information. The goal of their project is to demystify common questions that parents have on topics like nutrition, health, and the environment. […]

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education science technology

9-Day Science Blog Challenge, Day 9

Inspiration, Part 3 of 3 Blog content often goes stale as the years slip by. Especially in a dynamic field such as science, we constantly get new information and our ideas evolve. EXERCISE 9: “Refresh Some Existing Content” Do you have blog posts that have been around a while and could use some sprucing up? […]

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education science technology

9-Day Science Blog Challenge, Day 8

Inspiration, Part 2 of 3 Focus on Sources Today’s lesson and challenge is partly inspired by Isabela Fraga at University of Texas, in her article “Seven tips in science journalism for finding good story ideas”. https://knightcenter.utexas.edu/…/00-14009-seven-tips-scien… 1. COLLECT PEOPLE: Develop and organize a collection of primary sources. One way is to scour a local college/university website […]

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education science technology

9-Day Science Blog Challenge, Day 7

Inspiration, Part 1 of 3 Brainstorming: Keyword Research and Mind Mapping Today we’ll look at two methods of generating ideas for blog posts. One is data-driven, and the other is more organic. DATA-DRIVEN: Keyword Research Go to http://answerthepublic.com and type in some general topic in your niche (be sure to select a country). You will be provided […]

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education science technology

9-Day Science Blog Challenge, Day 6

Content Strategy, Part 4 of 4 Let’s focus on navigation today. How will users make a path through your website? Take a closer look at very content-heavy websites. Here are a few to try: http://www.planetary.org http://www.nybooks.com https://www.wired.com/category/science Click around the main and secondary navigation, link lists in sidebars, links at the bottom or under articles/pages/posts, […]